HARVEST SEMINARS


STORY


Harvest Seminars is a company dedicated to helping people be the best version of themselves through leadership coaching, public speaking, and training seminars. When they came to Fresh Element, they made it clear that their brand identity had to represent the high quality of their services, their integrity, and the heart of the people behind the company. We embraced the challenge.


PROCESS


STEP 1: During our initial meeting we identified Harvest’s target market, brand message, and branding objectives. Their key objective was to communicate the company’s passion to “help people become the best version of themselves.”

STEP 2: We designed a logo consisting of a beautiful butterfly, representing change, hope, and life.

STEP 3: We carried the design over to the company stationery, website and social media profiles.

STEP 4: We developed branded elements for Harvest’s social media profiles and marketing materials for Facebook, Twitter, and LinkedIn. Currently we are in the process of launching an international social branding campaign.


OUTCOME


Logo
Harmonious Butterfly

Website
Responsive / Mobile Optimized

Stationery
Cards, Envelopes, Letterhead


ABOUT


Harvest Seminars is a coaching, training, and public speaking company dedicated to educate, empower, and inspire people to be the best version of themselves. The company provides individual and group coaching, seminars and workshops, keynote speaking, corporate training, and mastermind groups in the areas of leadership, communication, teamwork, and business development.

Harvest’s clients include corporations, small businesses, startups, churches, government agencies, and non-profit organizations. Headquartered in Santa Clarita Valley, California, the company caters to clients throughout the United States and abroad.